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A Gentleman’s Guide to Watch Etiquette

A practical guide to watch etiquette, covering how to wear, choose, and match a watch correctly for every occasion.

A fine watch does more than tell time it speaks volumes about its wearer. From boardrooms to dinner dates, your timepiece can enhance your presence or undermine it depending on how you wear it. Here’s a modern gentleman’s guide to watch etiquette: how to wear it, when to wear it, and how not to come across like you’re trying too hard.

1. Match the Watch to the Occasion

Like shoes or cologne, the right watch depends on where you’re going.

  • Formal Events: Go with a sleek dress watch thin case, leather strap, minimal dial. Think understated elegance.

  • Business Settings: Chronographs and steel watches are fair game, but keep it classy.

  • Casual Outings: Dive watches, field watches, or anything with a NATO strap are perfect.

  • Sports & Outdoors: Stick to digital or rubber-strap watches your Rolex doesn’t need a jog.

🚫 Avoid: Wearing a chunky diver to a black-tie wedding. Unless James Bond invited you personally.

2. Wear It on the Correct Wrist

Traditionally, watches are worn on the non-dominant wrist left for right-handers, and vice versa.

Why? It keeps the crown accessible and avoids damage from overuse or impact.

But hey, rules are guidelines. If it feels better on the other wrist, go for it but be intentional, not random.

3. Size Matters (Seriously)

Wearing a dinner-plate-sized watch on a slim wrist is like turning up to brunch in ski boots.

  • Ideal diameter is 38mm to 42mm for most wrists.

  • The lugs should not overhang your wrist.

  • The strap should hug not strangle your wrist.

✅ Pro Tip: When in doubt, lean toward smaller. Timeless > oversized.

4. Don’t Flash It Subtle Flex Only

A true gentleman never brags about his watch. If someone notices and compliments it, great. But avoid:

  • Casually dropping the brand into conversation.

  • Holding your glass just a little too high so everyone sees it.

  • Taking watch selfies at the dinner table.
    Let the watch speak, quietly.

5. Keep It in Shape

A scratched, fogged, or poorly kept watch tells people you don’t respect what you wear.

  • Regularly clean your watch.

  • Service it on schedule.

  • Don’t wear it to bed, in the shower, or when chopping wood (unless it’s G-Shock time).

6. Respect the Strap Game

Changing your strap can transform a watch but don’t go overboard.

  • Leather = formal.

  • Steel = versatile.

  • Rubber/NATO = casual/sporty.
    Switching straps is fine, but treat it like tailoring do it with purpose and style.

7. Don’t Double Up on Timepieces

Wearing a smart watch and a mechanical watch? That’s like wearing two pairs of shoes. Choose one.

If you need fitness tracking, go digital. If you’re going for elegance, go analog. Mixing both is confusing… for everyone.

Final Word: Timeless Style Is Effortless

Wearing a watch isn’t just about keeping time it’s about keeping style. A well-chosen timepiece signals taste, awareness, and self-respect. So wear yours like you mean it with confidence, class, and just enough mystery.

Need help choosing the right piece for your next occasion? Visit us at JF Jewellers or message us because style should always be on time.

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Watch Guides Joe Mc Watch Guides Joe Mc

Automatic vs. Chronograph Watches: What's the Difference?

A clear comparison of quartz and automatic watches, explaining how they work, their pros and cons, and which suits different lifestyles.

When shopping for a new timepiece, you’ve likely come across terms like “automatic” and “chronograph.” Though they may sound similar or even interchangeable, they refer to two completely different watch features. At JF Jewellers, we believe understanding these terms helps you make the right choice based on both style and function.

What Is an Automatic Watch?

An automatic watch is a self-winding mechanical watch. It doesn't need a battery because it winds itself through the natural motion of your wrist. Inside, a rotor spins and transfers energy to a mainspring, which powers the watch.

🔧 Key Characteristics:

Powered by motion

No battery required

Smooth, sweeping second hand

Often prized for their craftsmanship and classic aesthetics

Automatic watches can come with a wide range of complications (features), but the term “automatic” strictly refers to how the watch is powered not what it does.

What Is a Chronograph Watch?

A chronograph is a watch with a built-in stopwatch function. It usually has additional sub-dials and pushers (buttons) on the side that control the start, stop, and reset functions.

Chronograph watches can be quartz, mechanical, or automatic, meaning “chronograph” refers to the functionality, not the movement type.

⏱️ Key Characteristics:

Multiple sub-dials (e.g., 30-minute, 12-hour counters)

Pushers on the case for stopwatch control

Can time events while still displaying the current time

Sporty, functional appearance — often used in racing, aviation, and diving

Can a Watch Be Both?

Absolutely many watches are both automatic chronographs. These combine the best of both worlds: a self-winding movement and stopwatch functionality. They tend to be larger, more complex, and often more expensive due to the engineering involved.

Which Should You Choose?

Choose an automatic watch if you appreciate traditional watchmaking, a minimalist design, and prefer a battery-free experience.

Choose a chronograph watch if you need additional functionality (like timing events) or prefer a bolder, sportier style.

Whether you're drawn to the elegance of an automatic or the utility of a chronograph, JF Jewellers has a curated selection to match your needs.

Need help picking the right model?

Get in touch with our team we’re always happy to help you find the perfect timepiece.

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