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How to Maintain Your Watch Like a Pro

Whether you wear it daily or only on special occasions, your watch deserves more than just wrist-time it deserves care. From vintage classics to modern automatics, proper watch maintenance not only preserves value but ensures your timepiece ticks flawlessly for years to come. Here’s how to treat your watch like the legend it is.

1.

Keep It Clean

Dust, sweat, and skin oils are your watch’s natural enemies. Clean it regularly using a soft microfiber cloth. For deeper cleaning:

  • Use lukewarm water and mild soap for metal bracelets (never leather!).

  • A soft toothbrush helps lift dirt between links or around the bezel.

  • Dry thoroughly with a lint-free cloth.

💡Pro Tip: Avoid using harsh chemicals or household cleaners your watch isn’t a kitchen sink.

2.

Avoid Magnetism

In today’s tech-heavy world, magnetic fields are everywhere phones, laptops, speakers. Exposure can cause your watch to run fast, slow, or stop altogether.

  • Keep your watch at least 6–10 inches away from strong magnets.

  • Invest in a demagnetiser if your watch is acting weird (or bring it to us we’re happy to help).

3.

Mind the Water Resistance

Just because it says “water-resistant” doesn’t mean it’s ready for a swim.

  • Always screw down the crown (if it has one) before water contact.

  • Never expose leather straps to water unless you want it to smell like regret.

  • Have your water resistance tested every 12 months if you swim or dive regularly.

4.

Wind It Wisely

If your watch is manual, wind it once daily, preferably in the morning.

  • Turn the crown slowly and stop when you feel resistance.

  • For automatics you don’t wear daily, consider a watch winder—they keep your piece moving and prevent oils from pooling.

5.

Service It Don’t Wait for a Problem

Even the most rugged watches need TLC from the pros.

  • General rule: Service mechanical watches every 3–5 years.

  • This includes cleaning the movement, reapplying lubricants, checking seals, and pressure testing.

  • Skipping servicing can shorten your watch’s life drastically.

6.

Store It Right

Keep your watch in a cool, dry place away from direct sunlight.

  • Use a watch box or case with cushioned compartments.

  • If you own multiple watches, rotate them to reduce wear on any single piece.

7.

Use with Respect

Even tool watches have limits. Avoid:

  • Showering or hot tubs (steam = silent killer).

  • Extreme sports unless your watch is built for it.

  • DIY fixes because YouTube tutorials can’t replace skilled technicians.

Final Word: Let Time Be Kind

Watches are more than accessories they’re mechanical marvels, legacy pieces, and sometimes even investments. A little attention goes a long way. Whether it’s a vintage Rolex or a modern TAG Heuer, treat it with respect and it’ll reward you with decades of precision and style.

Got a watch that needs professional servicing or a refresh? Give us a shout we’re here to keep your time ticking beautifully.

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A Gentleman’s Guide to Watch Etiquette

A fine watch does more than tell time it speaks volumes about its wearer. From boardrooms to dinner dates, your timepiece can enhance your presence or undermine it depending on how you wear it. Here’s a modern gentleman’s guide to watch etiquette: how to wear it, when to wear it, and how not to come across like you’re trying too hard.

1.

Match the Watch to the Occasion

Like shoes or cologne, the right watch depends on where you’re going.

  • Formal Events: Go with a sleek dress watch thin case, leather strap, minimal dial. Think understated elegance.

  • Business Settings: Chronographs and steel watches are fair game, but keep it classy.

  • Casual Outings: Dive watches, field watches, or anything with a NATO strap are perfect.

  • Sports & Outdoors: Stick to digital or rubber-strap watches your Rolex doesn’t need a jog.

🚫 Avoid: Wearing a chunky diver to a black-tie wedding. Unless James Bond invited you personally.

2.

Wear It on the Correct Wrist

Traditionally, watches are worn on the non-dominant wrist left for right-handers, and vice versa.

Why? It keeps the crown accessible and avoids damage from overuse or impact.

But hey, rules are guidelines. If it feels better on the other wrist, go for it but be intentional, not random.

3.

Size Matters (Seriously)

Wearing a dinner-plate-sized watch on a slim wrist is like turning up to brunch in ski boots.

  • Ideal diameter is 38mm to 42mm for most wrists.

  • The lugs should not overhang your wrist.

  • The strap should hug not strangle your wrist.

✅ Pro Tip: When in doubt, lean toward smaller. Timeless > oversized.

4.

Don’t Flash It Subtle Flex Only

A true gentleman never brags about his watch. If someone notices and compliments it, great. But avoid:

  • Casually dropping the brand into conversation.

  • Holding your glass just a little too high so everyone sees it.

  • Taking watch selfies at the dinner table.
    Let the watch speak, quietly.

5.

Keep It in Shape

A scratched, fogged, or poorly kept watch tells people you don’t respect what you wear.

  • Regularly clean your watch.

  • Service it on schedule.

  • Don’t wear it to bed, in the shower, or when chopping wood (unless it’s G-Shock time).

6.

Respect the Strap Game

Changing your strap can transform a watch but don’t go overboard.

  • Leather = formal.

  • Steel = versatile.

  • Rubber/NATO = casual/sporty.
    Switching straps is fine, but treat it like tailoring do it with purpose and style.

7.

Don’t Double Up on Timepieces

Wearing a smart watch and a mechanical watch? That’s like wearing two pairs of shoes. Choose one.

If you need fitness tracking, go digital. If you’re going for elegance, go analog. Mixing both is confusing… for everyone.

Final Word: Timeless Style Is Effortless

Wearing a watch isn’t just about keeping time it’s about keeping style. A well-chosen timepiece signals taste, awareness, and self-respect. So wear yours like you mean it with confidence, class, and just enough mystery.

Need help choosing the right piece for your next occasion? Visit us at JF Jewellers or message us because style should always be on time.

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Top 5 Investment Watches to Buy in 2025

Time is money especially when it’s strapped to your wrist. In a world where markets fluctuate and crypto keeps you guessing, luxury watches remain one of the most stylish and reliable assets to invest in. Whether you’re a first-time buyer or a seasoned collector, here are five standout timepieces in 2025 that combine heritage, rarity, and rising value.

1.

Rolex Submariner (No-Date Ref. 124060)

Why invest?

The Submariner is the iconic dive watch. With demand perennially outstripping supply, it holds its value better than your average blue-chip stock. The no-date version adds a clean, symmetrical dial that purists (and investors) love.

2025 bonus: Rolex price hikes and limited AD availability continue to drive resale values up.

📈 Estimated annual appreciation: 8–12%

2.

Omega Speedmaster Professional “Moonwatch” (Co-Axial Master Chronometer)

Why invest?

It’s the watch that went to the Moon and in 2025, it’s gone fully modern under the hood with a METAS-certified movement. Omega has tightened production, making this new-gen Moonwatch both reliable and collectable.

2025 bonus: Still under the £7K mark, but steadily climbing as collectors snap them up.

📈 Estimated annual appreciation: 5–8%

3.

Tudor Black Bay 58 (Navy Blue)

Why invest?

Tudor continues to punch above its weight, especially with the Black Bay 58. It’s slimmer, vintage-inspired, and packed with an in-house movement. Enthusiasts love the heritage vibe at an accessible price.

2025 bonus: Tudor’s growing prestige and limited editions make this a quiet climber.

📈 Estimated annual appreciation: 4–6%

4.

Audemars Piguet Royal Oak (Ref. 15510ST)

Why invest?

The Royal Oak isn’t just a watch it’s a flex. Designed by Gérald Genta, it’s one of the most recognisable and hyped pieces in high horology. Supply remains painfully limited and secondary prices remain strong.

2025 bonus: The updated 15510ST is scarce, modern, and primed for future classic status.

📈 Estimated annual appreciation: 10–15% (if you can get one!)

5.

Tag Heuer Carrera Glassbox Chronograph 2023/2024 Editions

Why invest?

Tag Heuer’s Carrera reissue with a domed sapphire “glassbox” is already a fan favourite. Retro design meets modern engineering. It’s still flying under the radar for now.

2025 bonus: Undervalued, beautiful, and still available at retail. Think of it as the watch world’s best-kept secret.

📈 Estimated annual appreciation: 5–7%

Final Thoughts

A smart watch investment isn’t just about resale it’s about history, craftsmanship, and the thrill of wearing something timeless. If you’re ready to invest in a piece that tells more than just time, browse our selection at JF Jewellers. Your next heirloom might just be a click away.

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How to Change a Watch Battery Safely at Home

Changing a watch battery might seem intimidating, but with a little patience and the right tools, it's a simple task you can do at home. Whether your watch has stopped ticking or is showing signs of a dying battery (slow movement, fading display), this guide from JF Jewellers walks you through the process step by step.

⚠️ Note: If your watch is water-resistant, high-end, or sentimental, we always recommend professional servicing to avoid damage.

Tools You’ll Need:

Watch case opener (knife or case wrench, depending on case type)

Non-metal tweezers

Precision screwdriver set

Soft cloth or matt

Replacement battery (correct size for your watch)

Optional: Watch holder or case clamp

Step-by-Step Guide:

1. Prepare Your Workspace

Find a clean, well-lit space. Lay down a soft cloth to prevent scratches to your watch.

2. Open the Watch Case

Watches typically have two types of case backs:

Snap-off case: Use a case knife or thin blade to gently pry the back open at the small notch.

Screw-back case: Use a case wrench or rubber ball to unscrew it counterclockwise.

Be gentle! Excess force can scratch or damage the case.

3. Locate and Remove the Old Battery

Once the case is open, you’ll see the battery held in place by a clip or arm.

Use a plastic tool or non-metal tweezers to carefully lift the battery out.

Take note of the battery’s code (e.g., SR626SW, CR2016) so you can buy the correct replacement.

4. Insert the New Battery

Slide the new battery in using plastic tweezers to avoid static damage.

Ensure it's properly seated and the clips are secure.

If your watch doesn’t start ticking immediately, give it a few seconds or gently tap the case.

5. Test the Watch

Before sealing it back up, check if the hands are moving or digital display is working.

6. Close the Case Back

For snap-off cases, press down firmly with your thumbs or a case press.

For screw-back cases, re-tighten gently with a wrench or your palm using a rubber ball.

Ensure the back is secure to maintain dust and water resistance.

Tips to Keep in Mind:

Don't touch the new battery with bare hands – oil and moisture can reduce battery life.

Use the correct battery type – always match the replacement to your old battery.

Change batteries every 1–2 years to avoid leakage and corrosion.

When to Visit JF Jewellers Instead

Some watches like luxury timepieces, water-resistant models, or those with delicate movements should always be handled by a professional. At JF Jewellers, we offer fast, affordable battery replacement with:

Original-grade batteries

Case resealing to maintain water resistance

Free inspection for corrosion or damage

Book a battery replacement with us today — Keep your timepiece ticking like new

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Quartz vs Automatic Watches: Which One Should You Choose?

When it comes to choosing a new watch, one of the first decisions you’ll face is whether to go for a quartz or an automatic movement. Both have unique qualities, loyal followings, and different advantages depending on your lifestyle, preferences, and budget. In this article, we’ll break down the key differences and help you decide which is the right choice for you.

What Is a Quartz Watch?

A quartz watch is powered by a battery that sends an electrical current through a tiny quartz crystal. This causes the crystal to vibrate precisely 32,768 times per second. These vibrations are measured and converted into a consistent pulse that powers the motor and moves the watch hands.

🔧 Key Features of Quartz Watches:

Highly accurate: Usually lose/gain only a few seconds per month

Low maintenance: Battery replacement every 1–2 years

Affordable: Generally less expensive to produce and buy

Lightweight: Fewer mechanical parts make them thinner and lighter

No winding required

Ideal for:

Anyone who wants a reliable, low-maintenance, and budget-friendly watch they can wear daily without worry.

What Is an Automatic Watch?

An automatic (self-winding) watch is powered by a mechanical movement. It contains a rotor that winds the mainspring as your wrist moves throughout the day. No batteries required just motion.

⚙️ Key Features of Automatic Watches:

Mechanical craftsmanship: Built with intricate gears and components

Winding mechanism: Powered by movement or manual winding

Smooth sweep second hand: Unlike quartz’s “tick-tick,” automatics have a smoother hand motion

Heirloom value: Appreciated by collectors for artistry and legacy

Ideal for:

Those who appreciate traditional watchmaking, and enjoy the feel and aesthetic of a finely tuned timepiece.

Which One Is Right for You?

At JF Jewellers, we believe the choice between quartz and automatic comes down to how you use your watch and what you value most.

Choose quartz if you want something practical, reliable, and easy to maintain perfect for daily wear.

Choose automatic if you love craftsmanship, history, and wearing a timepiece that tells more than just the time.

We stock a wide selection of both quartz and automatic watches from budget-friendly pieces to luxury brands. Whether you’re a first-time buyer or a seasoned collector, our team is here to help you find your perfect match.

Need help choosing?

Contact us online, and one of our watch specialists will be happy to guide you.

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Automatic vs. Chronograph Watches: What's the Difference?

When shopping for a new timepiece, you’ve likely come across terms like “automatic” and “chronograph.” Though they may sound similar or even interchangeable, they refer to two completely different watch features. At JF Jewellers, we believe understanding these terms helps you make the right choice based on both style and function.

What Is an Automatic Watch?

An automatic watch is a self-winding mechanical watch. It doesn't need a battery because it winds itself through the natural motion of your wrist. Inside, a rotor spins and transfers energy to a mainspring, which powers the watch.

🔧 Key Characteristics:

Powered by motion

No battery required

Smooth, sweeping second hand

Often prized for their craftsmanship and classic aesthetics

Automatic watches can come with a wide range of complications (features), but the term “automatic” strictly refers to how the watch is powered not what it does.

What Is a Chronograph Watch?

A chronograph is a watch with a built-in stopwatch function. It usually has additional sub-dials and pushers (buttons) on the side that control the start, stop, and reset functions.

Chronograph watches can be quartz, mechanical, or automatic, meaning “chronograph” refers to the functionality, not the movement type.

⏱️ Key Characteristics:

Multiple sub-dials (e.g., 30-minute, 12-hour counters)

Pushers on the case for stopwatch control

Can time events while still displaying the current time

Sporty, functional appearance — often used in racing, aviation, and diving

Can a Watch Be Both?

Absolutely many watches are both automatic chronographs. These combine the best of both worlds: a self-winding movement and stopwatch functionality. They tend to be larger, more complex, and often more expensive due to the engineering involved.

Which Should You Choose?

Choose an automatic watch if you appreciate traditional watchmaking, a minimalist design, and prefer a battery-free experience.

Choose a chronograph watch if you need additional functionality (like timing events) or prefer a bolder, sportier style.

Whether you're drawn to the elegance of an automatic or the utility of a chronograph, JF Jewellers has a curated selection to match your needs.

Need help picking the right model?

Get in touch with our team we’re always happy to help you find the perfect timepiece.

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The Ultimate Guide to Choosing the Perfect Engagement Ring

So, You’re Ready to Propose — Congratulations!

Whether you’re deeply in love, fully committed, or simply ready to make it official, choosing the perfect engagement ring is a major milestone. And yes while it might feel a little overwhelming (especially if you’ve been relying on guesswork), don’t worry. You’re in the right place.

Here’s a clear, step-by-step guide to help you navigate the process with confidence, style, and financial sanity.

1. Set a Budget (and Stick to It)

Forget outdated advice like “three months’ salary.” The right budget is one that fits your lifestyle and financial goals. An engagement ring should symbolise love and commitment not cause financial stress.

💡 Pro Tip: Remember to factor in not just the diamond (or alternative stone), but also the setting, resizing costs, insurance, and maybe even a celebratory dinner afterward.

2. Understand the 4Cs of Diamonds

Before you start shopping, get familiar with the four characteristics used to evaluate diamonds:

Cut – This affects how well the diamond reflects light (aka its sparkle). It’s the most important of the 4Cs.

Colour – Rated from D (colourless) to Z (light yellow or brown). Near-colourless (G–J) diamonds offer great value.

Clarity – Refers to imperfections. Most are microscopic and don’t impact visual beauty.

Carat – The weight of the diamond. Bigger doesn’t always mean better — a well-cut diamond with lower carat weight can look larger and more brilliant.

💎 Bottom Line: Prioritise cut and overall appearance over carat size alone.

3. Choose a Diamond Shape That Reflects Their Style

Each diamond shape brings its own character:

Round – Classic and timeless

Oval or Pear – Elegant with a unique twist

Princess or Cushion – Bold and glamorous

Emerald or Asscher – Sophisticated with vintage appeal

Look at the jewellery they already wear. Are they into minimalism, vintage pieces, or bold designs? Their style will guide you toward the perfect shape.

4. Select the Right Metal for the Setting

The ring’s metal is a big part of its overall look. Popular choices include:

Yellow Gold – Traditional, warm, and timeless

White Gold or Platinum – Sleek and modern

Rose Gold – Romantic and trendy

🔎 Note: Platinum is hypoallergenic and more durable but tends to cost more. Try to match the ring’s tone to the jewellery they already wear most often.

5. Consider Alternative Stones

Diamonds are traditional, but they’re not the only option. If your partner prefers something unique, consider:

Sapphires – Come in many colours

Emeralds – Bold and vibrant

Moissanite – Ethical, affordable, and extremely sparkly

Lab-Grown Diamonds – Eco-friendly and identical in appearance to mined diamonds

Just make sure the stone you choose is durable enough for everyday wear.

6. Add a Personal Touch

Personalisation makes the ring even more meaningful. You could:

Engrave a special message, initials, or date inside the band

Custom-design the ring to include a unique element or hidden detail

These thoughtful extras turn a beautiful ring into a one-of-a-kind symbol of your story together.

Final Thoughts

An engagement ring is so much more than a piece of jewellery it’s a lasting symbol of love and commitment. Choose with care, stay true to your partner’s style, and don’t feel pressured to overspend. With thoughtful planning, you’ll find the perfect ring that captures your story and sets the tone for a beautiful future together.

Ready to find the one? Let the adventure begin.

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